Basics

Text and formatting

Headings, paragraphs and the inline styles that help readers scan.

Paragraphs carry most of a page. Inline styles point out what matters inside them; headings let readers jump to the part they need.

Inline styles

Select text to format it:

  • Bold for the words a reader must not miss, such as a button's name: click Publish.
  • Italic for a term the first time you define it.
  • Inline code for file names, settings and commands, like storage/logs.
  • Highlight for a short phrase that should stand out on a skim.
  • Underline sparingly: readers expect underlined text to be a link.
  • Strikethrough for something that no longer applies, such as an old price.
  • Links to another page or to a website.
  • A tooltip explains a term without breaking the sentence.
  • A formula inside a sentence, like a^2 + b^2 = c^2.

Headings

Headings build the page's outline and the "On this page" list beside it. Use them in order: a level three heading sits under a level two.

A level three heading

Groups a few paragraphs inside a section.

A level four heading

Rarely needed. If you reach for it often, the page may want splitting.

Tip

Name a heading after what the reader will do or learn, such as "Connect your domain", rather than "Domains".